
At the NYSC Wired event in New York City, John Furrier interviewed Thea Myhrvold, the founder and CEO of Getbee.
Getbee, recognized in Microsoft's Pegasus Program, has expanded its reach globally, supported by a SaaS-based solution deployed via Microsoft Azure. The platform enables store associates to assist both in-store and online customers efficiently. It uses AI-driven analytics to transcribe sales conversations, providing valuable insights for brands. GetBee connects customers with live store associates for a consultative sales experience, serving industries like luxury, home, baby, and electronics. Thea Myhrvold noted that while COVID-19 accelerated e-commerce, AI is now transforming retail by merging digital and brick-and-mortar experiences to offer hyper-personalization.
Emphasizing the importance of human interaction in digital commerce, customers can choose to enable their cameras for flexibility. Getbee has succeeded in industries like skincare, enhancing customer loyalty through meaningful consultations. Thea Myhrvold also highlighted the significance of strong distribution partnerships in entrepreneurship, positioning Getbee to redefine digital commerce by blending AI with human connection.
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